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AWeber
AJ & The Automations
Services
Character Design, 3d Modeling
Tools
Figma, Blender, Photoshop
Brief
As part of AWeber’s website redesign, I developed 3D robot mascots to introduce and highlight AWeber’s new automation tools. These mascots were strategically placed across the website and featured in marketing materials, boosting visibility of the newly launched automation tools. The project involved creating visually engaging 3D characters, from initial design to modeling and scene rendering. These characters were seamlessly integrated into both digital and print platforms, contributing to a cohesive and compelling introduction to AWeber’s automation tools.
AJ & The Automations
Services
Character Design, 3d Modeling
Tools
Figma, Blender, Photoshop
Brief
As part of AWeber’s website redesign, I developed 3D robot mascots to introduce and highlight AWeber’s new automation tools. These mascots were strategically placed across the website and featured in marketing materials, boosting visibility of the newly launched automation tools. The project involved creating visually engaging 3D characters, from initial design to modeling and scene rendering. These characters were seamlessly integrated into both digital and print platforms, contributing to a cohesive and compelling introduction to AWeber’s automation tools.
3D Visual Design
Services
Visual Design, 3d Modeling
Tools
Blender, Photoshop, Figma
Brief
As part of AWeber’s comprehensive website redesign and brand marketing efforts, I developed 3D graphics and illustrations to enhance visual storytelling across various platforms, including the website, blog, emails, and display ads. These visuals were designed to be light, playful, and narrative-driven, distinguishing AWeber’s brand from competitors like Mailchimp and Constant Contact. The shift from traditional 2D graphics or photography to 3D illustrations aimed to create a unique and memorable visual identity. One notable outcome was the increased positive brand engagement from customers, particularly highlighting the illustrations, including the popular AJ & The Automations series. This project successfully leveraged 3D design to foster a distinctive and engaging brand presence, contributing to AWeber’s overall marketing strategy and customer connection.
3D Visual Design
Services
Visual Design, 3d Modeling
Tools
Blender, Photoshop, Figma
Brief
As part of AWeber’s comprehensive website redesign and brand marketing efforts, I developed 3D graphics and illustrations to enhance visual storytelling across various platforms, including the website, blog, emails, and display ads. These visuals were designed to be light, playful, and narrative-driven, distinguishing AWeber’s brand from competitors like Mailchimp and Constant Contact. The shift from traditional 2D graphics or photography to 3D illustrations aimed to create a unique and memorable visual identity. One notable outcome was the increased positive brand engagement from customers, particularly highlighting the illustrations, including the popular AJ & The Automations series. This project successfully leveraged 3D design to foster a distinctive and engaging brand presence, contributing to AWeber’s overall marketing strategy and customer connection.
Marketing Guides
Services
Cover & Layout Design, Visual Design, 3d Illustrations, Landing Page Design, Front-end Dev
Tools
InDesign, Blender, Photoshop, Wordpress
Brief
As part of our outreach efforts, AWeber produced a series of digital marketing guides. Leading the design efforts, I collaborated closely with the copywriting team to create unique covers and engaging content layouts. I developed dedicated landing pages for users to download the guides. Comprehensive social media campaigns and features in AWeber’s customer newsletter ensured extensive reach. These guides highlighted email marketing trends and success stories, effectively boosting account sign-ups and enabling existing customers to use our platform more effectively. This ongoing initiative established a valuable resource hub, consistently connecting with the audience through thoughtful content design and strategic promotion.
Marketing Guides
Services
Cover & Layout Design, Visual Design, 3d Illustrations, Landing Page Design, Front-end Dev
Tools
InDesign, Blender, Photoshop, Wordpress
Brief
As part of our outreach efforts, AWeber produced a series of digital marketing guides. Leading the design efforts, I collaborated closely with the copywriting team to create unique covers and engaging content layouts. I developed dedicated landing pages for users to download the guides. Comprehensive social media campaigns and features in AWeber’s customer newsletter ensured extensive reach. These guides highlighted email marketing trends and success stories, effectively boosting account sign-ups and enabling existing customers to use our platform more effectively. This ongoing initiative established a valuable resource hub, consistently connecting with the audience through thoughtful content design and strategic promotion.
Cover Samples
Cover Samples
Inside the Guide: Sample Pages
Inside the Guide: Sample Pages
Guide Landing Page
Guide Landing Page
Blog Covers
Services
Visual Design, 3d Modeling
Tools
Blender, Photoshop, Figma
Brief
A key part of my weekly responsibilities involved collaborating with the content and marketing teams to discuss upcoming blog content. This content was promoted on social media and through our weekly newsletters. My primary responsibility was designing cover images for each blog post, which also served as the social media covers. Additionally, I assisted the content writers in developing illustrated brand assets for their posts. This role ensured that each blog post was visually engaging and consistent with AWeber's brand, contributing to a cohesive and attractive presentation across all platforms.
Blog Covers
Services
Visual Design, 3d Modeling
Tools
Blender, Photoshop, Figma
Brief
A key part of my weekly responsibilities involved collaborating with the content and marketing teams to discuss upcoming blog content. This content was promoted on social media and through our weekly newsletters. My primary responsibility was designing cover images for each blog post, which also served as the social media covers. Additionally, I assisted the content writers in developing illustrated brand assets for their posts. This role ensured that each blog post was visually engaging and consistent with AWeber's brand, contributing to a cohesive and attractive presentation across all platforms.
Video Templates
Services
Visual Design, 3d Modeling
Tools
Blender, Photoshop, Figma
Brief
I developed a set of video graphics and templates for the video team, including chyrons and title slides for explainer videos. These templates provided a consistent and polished look, aligning perfectly with the visual brand of the redesigned website and marketing efforts. The result was a series of engaging explainer videos that effectively communicated key messages and product updates.
Video Templates
Services
Visual Design, 3d Modeling
Tools
Blender, Photoshop, Figma
Brief
I developed a set of video graphics and templates for the video team, including chyrons and title slides for explainer videos. These templates provided a consistent and polished look, aligning perfectly with the visual brand of the redesigned website and marketing efforts. The result was a series of engaging explainer videos that effectively communicated key messages and product updates.
AWeber CPO, Chris Vasquez, Dropping Hot Email Marketing Tips
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