It was a unique experience to incorporate TV watching into the discovery phase of the project. As I delved into The Mindy Project and found it highly enjoyable, I decided to make it the primary focus for the individual show landing page templates. One template utilized IP attributed cover art, while the other emphasized allowing users to enjoy bite-sized episode clips before prompting them to sign up for a free account to continue watching the full episodes.

I had the opportunity to brainstorm broader design concepts, one of which involved creating content hubs tailored to specific demographics and show categories. Users would be directed to these landing pages to explore and discover a wide range of related shows and movies within Hulu's extensive library. One of my favorite designs featured a captivating video cover background to enhance user engagement.

To showcase the broad reach and convenience of Hulu's streaming service, I designed a versatile landing page that highlighted its accessibility across almost every modern device.